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Authentic Influencer Podcast

When it comes to building a business online, we are surrounded with the idea that the only way to be successful is to hustle our way to the top and bug everyone you know. I am on a mission to prove it doesn't have to be that way. Welcome to the Authentic Influencer Podcast where authenticity is king and profit is a side effect. My name is Brooke Elder. With over 10 years experience in direct sales and digital marketing, I've helped thousands of women learned that being an authentic influencer is the key to success. Join me each week as I bring you new ideas of strategies and tips on how to build a purpose driven business that is authentic to you.

Sep 17, 2019

“Learn with the intention that you’re going to teach it to others.”

Chelsea Lewis (11:34 - 11:37)

Do you know what the lifeline of your business is? Here’s a hint: it has nothing to do with your clients or product. Behind every successful network marketing company is a team. Without the contributions from each member, your business wouldn’t exist. As a result, retention has become an important issue in network marketing. 

“When you reflect on your wins and losses, you can create the content that teaches others how to move forward from their own wins and losses.” - Chelsea Lewis (5:30 - 5:38)

Creating a training program for your team teaches, inspires, and empowers them to succeed. The process of developing a training program might sound intimidating. Here are three factors to consider to help you simplify the process: 

  1. Your Journey. Take time to reflect on your journey in network marketing. How has it been? What has helped you get to where you are today? Jot down all the successful and unsuccessful strategies that you learned along the way.
  2. Research. Take a look at current and successful trends. Use Google and YouTube to research what other network marketing companies are doing as well as traditional businesses. You can find, teach, and apply innovative techniques in your training for the benefit of your entire team. 
  3. Overcoming Fear. Joining a network marketing team can be scary. As a team leader, it’s your responsibility to help your team members overcome their fears. Use tactics in your training that guarantee small wins fast. Celebrate small wins to build confidence. 

“The number one way to keep your retention is to help your new recruits achieve small wins quickly.” - Brooke Elder (16:09 - 16:17)

You can increase the retention of recruits by creating and implementing your own training program. This strategy requires time and energy, but it’s worth it in the long run. It leverages the lessons you’ve learned as well as the strengths you’ve developed. You can pass important lessons on to others so that they can move closer to their vision of success while you all continue to profit and grow as a team. If you’re still overwhelmed, you can sign up for our next workshop here to get all the resources and help you need. 

How to get involved

  • If you are ready to stop living in scarcity and have the wealth you’ve always wanted, check out and get a free gift just for listening!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

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