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Authentic Influencer Podcast

When it comes to building a business online, we are surrounded with the idea that the only way to be successful is to hustle our way to the top and bug everyone you know. I am on a mission to prove it doesn't have to be that way. Welcome to the Authentic Influencer Podcast where authenticity is king and profit is a side effect. My name is Brooke Elder. With over 10 years experience in direct sales and digital marketing, I've helped thousands of women learned that being an authentic influencer is the key to success. Join me each week as I bring you new ideas of strategies and tips on how to build a purpose driven business that is authentic to you.

Oct 27, 2020

Authenticity is KEY to Facebook Party Success


“The thing that is really important is you’ve just got to be your authentic self.”


Lilleth  Reed


Lilleth Reed has been in the tech field as a Network Engineer for about 25 years. The tech industry is very grueling and there are a lot of off-hours research, work,  and time investments. She began to realize that she needed to make a change in her life and step away from spending so much of her time working.


Lilleth ended up joining a network marketing company and she loved their product. She had started doing the whole “spammy” thing on Facebook when a friend of hers told her that there was a better way to do that and introduced her to Social Tenacity.


“Meeting you guys (Social Tenacity) was a turning point in my life.” - Lilleth Reed


Lilleth joined the Secret Society and from there went to Summit where she met the amazing women who were also in the Social Tenacity programs. From there she became an IPOR (In Pursuit of Recruits) graduate.


When she first started her business it was hit-and-miss and she wasn’t doing well at all. But when she started implementing the things that she learned, in just a few months, her business practically went through the roof with sales.


One of the things that Lilleth learned from Social Tenacity that she brought into her Facebook parties is, “it’s never about you, it’s always about them.”


Nobody cares if you make any sales. Everything is all about the hostess and how they can help her have a successful party. The friends and guests that show up are coming for the hostess, not for you!


Creating a partnership with the hostess and creating posts before the party to create interest and support will ensure a fun and successful event. Giving gifts and giveaways are also a great way to create engagement and excitement.


“The key to getting someone to buy is when you can take a product, show how it solves a problem, how to use it, or how it’s going to make their lives better.” - Lilleth Reed. 


When Lilleth started she was doing the typical selling the “product”, but nobody cared about that. But as soon as she incorporated her personality into the “show” and showed how her product actually solved a problem, her sales have taken off. You can connect with Lilleth on Facebook where she shares her tips and tricks (and sometimes fun). Find her at  Lilleth Robinson Reed or her group, high styling achievers.


How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE


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