May 7, 2019
“There is a person inside of every woman, wife, and mother that is meant to shine for the rest of the world outside of the home.”
NiCole Easton (16:32 - 16:39)
You deserve to be supported.
What you’ve got going on, is more than a “cute business.” Network marketing has the ability to transform lives and generate a sustainable income. But it can be difficult to assure your husband of all the returns in light of first investments. Even our own husbands, Josh Easton, and Ben Elder, were both reluctant to climb on board our Social Tenacity bus. They were fearful of accruing debt, sacrificing their own dreams, and the unknowns of starting our own business. However, by eliminating one fear at a time, our husbands were able to change their mindset, offer their support, and eventually hand us the batons as breadwinners.
“My mindset changed… I realized my wife could support our family, and my dream could come true because I would be at home doing what I wanted to do.” - Josh Easton (13:01 - 13:18)
“To other guys who may be listening… maybe you ought to be the one staying at home? It’s possible that your wives may be better at making money than you… just saying.” - Ben Elder (14:20 - 14:30)
There are so many “what if” questions surrounding the creation of a new business that may be the culprit to your husband’s reservations. What if we accrue debt? What if I can’t fulfill my own dream? What if nothing good comes out of this? Well, what if this new endeavor will change both of your lives for the better?
Breakthrough these fears to reassure your husband and gain his support.
Accruing Debt. The first steps in a new business will feel like leaps. Sometimes a large investment is necessary right at the beginning. This can feel overwhelming to your husband if he is a penny pincher like Josh Easton was, or already in debt like Ben Elder was. However, you need to invest in order to see a return. It’s all part of the process. Speaking from experience, we’d strongly encourage you to first consult your husband before spending away. Show them your passion and commitment to making this new business work. A husband is more likely to take on debt in the beginning if you are confident in the end results.
Sacrificing His Dream. You are not the only one with a dream. Your husband has a purpose he would like to fulfill. Josh Easton loved fatherhood. So much, that he desired to be a stay at home dad. Ben Elder hated his job at an online retail business and was searching for something better. Both our husbands were able to reach their dreams by embracing ours! Your dream may actually coincide and not require a great sacrifice on your husband’s part. Sit down and have an open conversation about each of your wants and needs. It’s possible for everyone to win.
The Unknown. We would never lie to you. There is a chance your business could tank. But there is also a chance it could take flight! The question is, are you willing to take the risk? If you’re unsure, reflect on the cost of not doing it versus doing it. Forget the cash flow for a moment! Both of our husbands attest to the amazing transformation we have undergone since starting Social Tenacity. Entrepreneurship provides an opportunity for you to increase confidence in the pursuit of your passion. Remember, on the other side of big decisions await possibilities beyond your imagination. You won’t know for sure until you try.
“It’s not about the big house, the Lamborghini, or whatever it is. It’s about all the people you get to help and the lives you get to change because you’re doing what you’re doing.”
- Brooke Elder (19:45 - 19:59)
Starting your own business is a risk and can be downright terrifying. We were fortunate enough to gain the support of our husbands when we first started our entrepreneurial endeavors. They have encouraged our growth, provided perspective, and kept us grounded in our journey. Now, we are the breadwinners and sole providers for our families! However, not every husband is as willing. Even after discussing any fears surrounding your new business, your husband may not climb on board. If this is the case, don’t proceed alone. Let us come alongside you. We believe you have something truly remarkable and unique to offer the world that deserves support. Do you?
This week dig in and reflect on what you really want. Find the person who can best support you and sit down with them to write out your six-month goals. Then jump right in! Take a leap of faith to become the entrepreneur and person you are meant to be. We’re ready to hold your hand if no one else will. You got this!
How to get involved
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