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Authentic Influencer Podcast

When it comes to building a business online, we are surrounded with the idea that the only way to be successful is to hustle our way to the top and bug everyone you know. I am on a mission to prove it doesn't have to be that way. Welcome to the Authentic Influencer Podcast where authenticity is king and profit is a side effect. My name is Brooke Elder. With over 10 years experience in direct sales and digital marketing, I've helped thousands of women learned that being an authentic influencer is the key to success. Join me each week as I bring you new ideas of strategies and tips on how to build a purpose driven business that is authentic to you.

Sep 21, 2021

Procrastination and Productivity


“Done is better than perfect.”


Brooke Elder


What is preventing you from doing something? Are you afraid you're going to fail or you're afraid you're going to succeed. Are you going to shake people's perception of you? If you go out and do that thing and are they going to not like you anymore?  These are the questions that Brooke talks about with Sophie Chiche in Podcast 158. 


Over the years Sophie developed a passion for doing things that are really meaningful in a very productive way. The essence of her work is that productivity is not just doing stuff, but to make sure that the boxes that are on your list are really connected to what's important to you, to your community or to your family. 


“Be deliberate about what you do and the way you spend your time.” - Sophie Chiche.


A lot of people don’t see that procrastination gets in the way of their productivity. Sophie lookz at procrastination very differently than most people and has written an article about the ways that we procrastinate that are really purposeful.


One of the reasons for procrastination is you don’t have enough information to finish the task. If you don’t have all of the pieces to begin with, the task is impossible to complete. People then feel like they have failed. That’s not the case, there just wasn’t enough information to begin with.


Then there is the perfectionist. The perfectionist doesn't put out things unless it is perfect. Every time they reach a level of perfection they are like, what else could I do to make it even better and even better and even better. So the don't put out the work,  they don't put out anything because it's not perfect.


Another way people procrastinate is they commit to too many things. We have family, we have work, we have ourselves that we want to also grow. And then we take on more commitments, we have too much on our plate. It’s important to negotiate and renegotiate so you don’t break your commitments.


The next one is to learn to say, no, , because we are such people pleasers. A lot of people feel like if they say no, they may hurt someone else's feelings  or they may think bad of them. It’s important to  have boundaries.  Boundaries are not something that you put on other people, but that you put on yourself. 


“Look at procrastination instead of something of, “oh, I'm not doing something, I should,”  look at it as, this is just a sign of telling me that something is not in line.” - Brooke Elder. 


We need to do some self reflection and get to really know ourselves. If you want to know more about Sophie and continue this conversation,  go to her website, The link to her article about the five ways that we procrastinate is:


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