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Authentic Influencer Podcast

When it comes to building a business online, we are surrounded with the idea that the only way to be successful is to hustle our way to the top and bug everyone you know. I am on a mission to prove it doesn't have to be that way. Welcome to the Authentic Influencer Podcast where authenticity is king and profit is a side effect. My name is Brooke Elder. With over 10 years experience in direct sales and digital marketing, I've helped thousands of women learned that being an authentic influencer is the key to success. Join me each week as I bring you new ideas of strategies and tips on how to build a purpose driven business that is authentic to you.

Mar 30, 2021

Lean into Fear to Become the Best Version of Yourself


“Every time I do that one thing that terrifies me, I never regret it.”


Amber Dorton


In today’s Podcast Brooke interviews Amber Dorton who shares her inspirational journey of overcoming fear and becoming confident and successful.Amber hopes that by sharing her story she can help even one person realize they already possess a talent or strength within them to act on their dream.


Both Amber and her husband lost their jobs in the recession of 2009. Her husband found a job, but Amber struggled and finally decided to fall back on something she knew she was good at where she could work from home. She used her baking skills and took free classes at a local craft store and learned how to decorate wedding cakes. She discovered she had a natural talent that she could use to help make an income for her family.


“I want people to just believe in themselves, just try, just one step at a time.” - Amber Dorton


Amber took a job at a school where she was making money, had benefits and was able to raise their credit score. The downside to the job was she worked for someone who made her feel really bad about herself. She was just one of those people that was always going to find the negative. She would go to work everyday with a knot in her stomach and she felt horrible about herself. She became more and more insecure and hated the person she was turning into.


She started listening to podcasts during her commute to and from work.  That was the beginning of building her mindset and getting into a better place.  One of the things that turned things around for her was learning the importance of a morning routine and waking up a little earlier and doing some journaling. This change of mindset helped her become a more positive person.


In March of 2020 when COVID hit, the world as we knew it changed. Amber lost her job and joined a direct sales company so she could work from home. She felt that all the scripts and all the things that they were telling her to do made her feel disgusting. Then she discovered Social Tenacity and how to market authentically.


Amber stated that this program has changed her life and she wants people to just be brave, just be brave for that minute. Just do it because it does work.  


“You got to get out of your own way and just let it happen.” - Brooke Elder


If you want to reach out to Amber and find more about her amazing journey, you can find her on Facebook and Instagram. and


How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE


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